Maybe you’ve seen rubber message bracelets worn during special occasions such as fund raising events or when raising awareness for a cause, and it’s easy to see why, because it has proven to be effective in terms of delivering a message. What you may not realize is that these bracelets can be just as effective as an advertising tool. In fact, it can be as powerful as a full page or TV ad but doesn’t cost as much.
Ways of Using Silicone Rubber Bracelets
Bracelets can be an effective advertising tool because they can penetrate your target market and audience as easily as when using them to raise awareness for a cause. To build name or brand recall, you can manufacture these bracelets and give them away to customers for free along with the product you are selling. Not only do you get the opportunity to use your product to establish name recall, but the bracelet can help because as long as the customer is wearing it, your company’s name is embedded in their mind and becomes associated with quality.
Keep in mind that silicone rubber bracelets are very popular as an accessory, and you can easily craft a message or your company’s motto on each one. By simply manufacturing and packaging them with your products, you’ll have thousands of people wearing bracelets carrying your brand’s message. It’s an affordable and effective method of getting people interested in your company and what you have to offer. Giving away rubber message bracelets is, in short, a good way to get people curious about your business.
Affordable and Versatile Advertising Solutions
If you don’t want to manufacture your own wristbands then you can just order wholesale or have them custom designed. Because they’ve proven so popular, there are now several websites and services selling ready-made or customizable bracelets at low prices. In fact many of them offer discounts if you buy in bulk. In terms of design there are plenty to choose from, and as stated you can have them customized. Alternatively, you can purchase blank bracelets and add the design or logo yourself.
It’s true you need to spend some money in the manufacture or design. However, the ROI, whether in terms of increased product sales, brand recognition, or awareness of a cause that your company is supporting, is very high. A look at business trade shows will show that wristbands are being widely used, are a testament to its efficiency. Of course you can’t just use your company’s logo or slogan, as you also need to make sure the design will catch people’s eyes.
Today’s rubber message bracelets are available in a variety of styles, the most popular being the color filled, printed and embossed bracelets and bands. There is no single right style to use, and it really depends on the kind of message or emotion you want to convey. Regardless of the style you use, there’s no questioning the fact that rubber bracelets can provide you with an affordable way of reaching out to customers.